Author name: Felisha Simon

Example: A marketing professional might discover that the keyword phrase “luxury watches” has a greater conversion price than “budget friendly

It’s the procedure that allows marketing professionals to see the direct effect of their paid search initiatives on their company

Instance: A marketing professional could discover that the search phrase “deluxe watches” has a higher conversion price than “economical watches.”

Example: A marketing expert could discover that the key phrase “high-end watches” has a higher conversion rate than “inexpensive watches.”